Rosavid Ek

Rosavid Ek

45 posts
Green Tech.
5 min read

Green Tech.

At Mäd we're committed to making our in-house tech and operations more green—one step at a time.

A Sanity Check.

A Sanity Check.

3 min read

In product design and software development, a sanity check is a method of quickly and easily spotting fundamental logic and usability flaws without getting bogged down in rigorous test cases and documentation.

Convergence.Tech.

Convergence.Tech.

4 min read

Discover how we were able to help a Canadian professional service firm launch their new website in two weeks.

Canadia Bank Mobile App.

Canadia Bank Mobile App.

8 min read

Consistency across all mediums is important to brand strategy. Discover how we redesign Canadia Bank's app in tandem with their new website.

re : edge.

re : edge.

7 min read

To celebrate a decade of design, we collaborated with re : edge to revitalize their web presence and showcase their influential works over the years.

Journey Mapping.

Journey Mapping.

2 min read

We discuss how Journey Mapping is used to provide a bird's eye view of a user's process to accomplish their goals.

Storyboarding.

Storyboarding.

1 min read

We discuss how storyboarding helps designers immerse into the users world in order to develop products or services that address their needs and pain points.

User Personas.

User Personas.

1 min read

We discuss how personas can help create an accurate representation of key audience groups.

Design Hypothesis.

Design Hypothesis.

2 min read

A method that allows for an idea to be put to test in order to uncover the root cause of an outcome.

Fingertip™️ Website.

Fingertip™️ Website.

5 min read

Discover how we helped our long-standing client at JLC digitize their supply chain management in line with their ethos: Smart. Simple. Efficient.

Solution Sketching.

Solution Sketching.

2 min read

We discuss how a simple sketching exercise can be used to align team communication prior to the prototyping phase of a project.

Cognitive Walkthrough.

Cognitive Walkthrough.

2 min read

A quick and easy method to identify common problems when users aren't immediately accessible.

Heuristic Evaluation.

Heuristic Evaluation.

2 min read

We discuss a useful method to discover large usability problems at speed without additional research.

Hopes and Fears.

Hopes and Fears.

2 min read

Akin to establishing anti-goals, mapping out fears alongside hopes can be an invaluable exercise for project management.

Stakeholder and User Interviews.

Stakeholder and User Interviews.

2 min read

The human-centric approach is crafted with genuine data from your target audience. This interview methodology is highly advantageous for aligning your path to growth, and success.

Dot Voting.

Dot Voting.

2 min read

A method to facilitate better group decision making, which in turn leads to action through considered consensus.

Five Whys.

Five Whys.

2 min read

A method to build a deeper understanding of a problem and the audience it impacts.

Website Go-Live Guide.

Website Go-Live Guide.

2 min read

In the days and weeks leading up to the website launch for customers, it's important to ensure the following checks are done for a smooth and timely Go-Live.

5 Web Trends for 2021.

5 Web Trends for 2021.

4 min read

Keeping up with trends is important. The changing of trends happens so gradually. It's only when we're immersed in the new season that we start to notice the outdated appearance peeling underneath what we once viewed as 'trendy'.

Win Without Pitching.

Win Without Pitching.

4 min read

Despite its norm and status, we believe the pitch has no place in the creative industry. Stars simply do not audition.

An Interview with Anne Gerssen.

An Interview with Anne Gerssen.

3 min read

Our team at Mäd continues to grow. Today we caught up with our new UX Design Lead to discuss user experience as a craft.

Diverse Perspectives.

Diverse Perspectives.

5 min read

From how to equally slice a cake into 6 pieces in 3 moves, to how to arrange and alternate a row of full and empty 6 glasses in 1 move. Find out how a diverse perspective is the glue to effective teamwork.

Neumorphism.

Neumorphism.

2 min read

When UI meets Print, we get Neumorphism. An up and coming design trend that pushes the boundary of realism to the limit.

1% Carbon Removal.

1% Carbon Removal.

2 min read

Everything we do now removes carbon. Discover how our new initiative to change the world, for the better, 1% at a time.

Work Deeply.

Work Deeply.

6 min read

Deep work is easier said than done. From building a eudaimonia machine to choosing a scheduling philosophy, to making a grand gesture; find out how the greatest humans integrate deep work into their lives.

Two Types of Decisions.

Two Types of Decisions.

3 min read

Decisions don't have to become dilemmas. When we're aware of our decision-making process, we can save ourselves from the trap of indecision.

The Pomodoro Technique.

The Pomodoro Technique.

2 min read

Discover how we at Mäd stay the course in the era of information overload that is bound to throw anyone off course into the procrastination rut.

When Your Meeting Could Be An Email.

When Your Meeting Could Be An Email.

3 min read

Although we are wired to find reassurance and security in face-to-face interactions, it doesn't make meetings any less time-consuming. Being able to spot when you can swap a meeting for an email can make all the difference.

™ vs ®.

™ vs ®.

3 min read

In a world where everything can be copied, it's important to know about the art of trademarking.

Mäd Team: Kieran.

Mäd Team: Kieran.

4 min read

Meet the team behind the brand, and learn more about the humans in the Human Centric Design Agency.

Rose Apple Square.

Rose Apple Square.

4 min read

We don't just help build websites, we help build a community. Over the years, we've been able to bring together influential industry leaders and fill our portfolio. Discover how we Make It Happen.™

Fastex.

Fastex.

5 min read

Unpacking brilliant ideas is an exciting process, and the best ideas deserve repackaging with standout branding that'll help them accelerate growth.

4 Lessons from 4 Years of Mäd.

4 Lessons from 4 Years of Mäd.

8 min read

Mäd has just turned 4 years old in September 2020, and we're taking the time to look back and learn from key lessons and events in our time.

Mäd Team: Rose.

Mäd Team: Rose.

4 min read

Meet the team behind the brand, and learn more about the humans in the Human Centric Design Agency.

Mäd Team: Lim.

Mäd Team: Lim.

3 min read

Meet the team behind the brand, and learn more about the humans in the Human Centric Design Agency.

Aeon Specialized Bank.

Aeon Specialized Bank.

6 min read

What makes a bank website successful? Read our case study on Aeon Specialized Bank to find out more.

Chip Mong Bank.

Chip Mong Bank.

5 min read

Find out how we helped a bank to position digitally through design.

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